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Trends for April 22, 2024 (Weekly)

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What's Trending?
You're staying ahead of the curve with "What's Trending?" - your weekly trends update powered by Surge.ai.

TLDR
  • Coachella | Music, Art, & Culture | +373%
  • #Desalination | Water: The Essence of Life | +18,517%
  • Lunchables | Rising Consumer Concerns | +1,384%
  • Additional trends & hot content
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Coachella +373%

Coachella has been going strong since 1999 and this year was no exception. The uber-famous music and arts festival brings together fans of everything from rock and pop to hip hop and EDM. This year's headliners included Lana Del Rey, Tyler the Creator, and Doja Cat but the set list was so big there was definitely something for everyone. If you missed it, you can watch performances from your favorite artists in attendance here

#Desalination +18,517%

Desalination is the process of removing salt from saltwater - something generally done to provide water fit for human consumption or the irrigation of crops. Though we refer to Earth as "The Water Planet," 99% of our water is unusable, making desalination a vital process for us to maintain the needs of a growing population. Click here to read more about how Spain is investing more than half a billion dollars in desalination plants to help fight ongoing droughts.

Lunchables +1,384%

90s kids will never forget the joy of tearing open their favorite Lunchables, but today the brand is in hot water. Consumer Reports recently tested Lunchables in the market and found high levels of sodium, heavy metals such as lead and cadmium, and the presence of phthalates - which have been linked to reproductive and hormonal issues. In light of the results, they're now urging the U.S. Department of Agriculture to remove Lunchables from its National School Lunch Program. Kraft Heinz stands behind their product, but Consumer Reports' petition now has over 18.5K votes.
April 7th - April 14th
Trend Growth
1 GOOGLE Arizona Coyotes Sports
537%
2 YOUTUBE Joker 2 Movies
328%
3 AMAZON Bedsure Sheets Bedding
424%
4 INSTAGRAM #BostonMarathon Events
365%
5 TIKTOK #DonDiablo Music
643K%
April 7th - April 14th
Hot Content Engagements
6 REDDIT Save the Redwoods Activism
98K
7 YOUTUBE World's Smallest 4K Headset Technology
49.2M
8 INSTAGRAM Saturn's Icy Moon Enceladus Space
1.3M
9 TIKTOK Emporer Penguin Chicks Nature
59M


About Surge.ai

Surge.ai turns internet trends into market intelligence - figuring out what’s trending, in real-time, for anything across the web. We’ve combined market research, social listening, and competitive intelligence into one real-time system allowing users to research trends, content, influencers, keywords, campaigns, brands, and products across search, shopping, and social channels. Follow us on social media for daily trend updates and reach out to us at hello@surge.ai for a demo.

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