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Trends for January 29, 2024 (Weekly)

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TLDR
  • Palword | 8M+ Copies Sold in First 6 Days | +1,409%
  • #MadiMonroe | TikTok Influencer Turned Actress | +407%
  • Layoffs 2024 | Layoffs Soar Despite Surging Stock Market | +2,772%
  • Additional trends & hot content
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Palword +1,409%

Palworld has taken the gaming community by storm! Combining monster-collecting, open-world exploration, and survival mechanics, it managed to sell over 8M copies in its first 6 days on the market. It also just became the 6th game ever to record over 1M concurrent players on Steam - a feat shared with games like PUBG, CS:GO, Dota 2, and Cyberpunk 2077. Some have called it a Pokémon rip-off, but the fandom seems to have decided that they love it anyways.

#MadiMonroe +407%

With 16.9M followers on TikTok and 4.3M on Instagram, Madi Monroe is no stranger to the spotlight. Like many savvy influencers, she's utilized her fame to transition into Hollywood - recently starring in R.L. Stein's "Zombie Town" alongside Dan Aykroyd and Chevy Chase. As one of the top Gen Z voices online, we can only assume we'll be seeing more of her on the big screen in the future.

Layoffs 2024  +2,772%

Despite a record-setting stock market, layoffs continue - particularly in tech. Over 90 companies have now laid off nearly 25K employees this month alone per Layoffs.fyi, a database that tracks technology employment statistics. Notable tech-titans including Meta, Amazon, Microsoft, Google, TikTok, Salesforce, and SAP have all announced headcount reductions as well as numerous smaller organizations such as Wayfair, Riot Games, iRobot, and Discord. While no one can truly know what 2024 will hold for the tech space, many industry experts have weighed in
January 14th - January 21st
Trend Growth
1 GOOGLE Diplomatic Immunity Politics
76K%
2 YOUTUBE Jamie Dimon - JPMorgan Chase CEO Finance
13K%
3 AMAZON Samsung Galaxy S24 Ultra Tech
1.8K%
4 INSTAGRAM #LoveIsInTheAir Relationships
61K%
5 TIKTOK #WOPChallenge Viral
5.6M%
January 14th - January 21st
Hot Content Engagements
6 REDDIT Jim Carrey's Birthday Dinner Celebrities
74.2K
7 YOUTUBE Mr. & Mrs. Smith Season 1 Trailer Television
18.2M
8 INSTAGRAM Red Hot Chili Peppers Live Throwback Music
1.1M
9 TIKTOK Making Authentic Kimchi Food
22.2M


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